Tips: How To Give Your Client That 70s-Style Volume

by FHI Heat October 06, 2021 4 min read

Tips: How To Give Your Client That 70s-Style Volume

Everything old becomes new again, and the high-volume hairstyles sported by the supermodels of the ‘70s have returned to the modern world. Although the styles themselves may have changed, the key to looking like a supermodel in any decade is high volume and healthy fullness and shine. And you don’t have to spend hours teasing your clients’ hair into a beehive to create the vitality and sheen and height your clients are looking for. 

Let gravity and time work in your favor

Forget hard work, you can build volume in your hair with a few simple techniques that require very little effort. Teach these tricks to your clients and they will be grateful for a lifetime. For example, if they blow dry their hair upside down, gravity will do the hard work for them of building volume and fullness. When they blow dry their roots going in the opposite direction to which they grow, they will naturally achieve that supermodel height and fullness they crave.

And there are other tricks you can teach your clients to perform to make hair upkeep a breeze. After a long day, there is a simple tactic they can do that can keep their hair lively between washings. When they have achieved the perfect volume, they don’t want to lose it just by sleeping on it. If they tie their hair up in a loose top-knot so that their roots are going in an upward direction, their hair will stay fuller longer. In the morning, they can utilize some dry shampoo to decrease the oil and increase their hair’s fullness.

Create a mountain of volume with powerful tools

At FHI Heat, we take our tools and our hair care products very seriously and know how life-altering they can be for a client’s hair. For instance, the Platform Blowout Brush is a marvelous tool that does four jobs in one.  It dries, volumizes, smooths, and curls, all with one flick of your wrist.  With 360-degree airflow and plasma ionic technology, this brush actually purifies the air leaving your hair smoother and frizz-free. With a powerful motor and in a short amount of time, the blowout brush will create a fully volumized head of hair for your clients.

Another of our powerful tools, the Blowout Handle-less Dryer, offers more precision while giving clients the supermodel blowout they have been looking for. The ceramic heat creates negative ions that lock in moisture and lock out frizz, creating a full, fabulous look. The twin DC motor offers speed to get clients out the door fast with award-winning hair, and with more speed comes less heat damage as well. 

If you are trying to create the most ample blowout for your charges, supplement your powerful tools with Express Blow Out Serum, which builds body in client’s hair without adding tackiness or stickiness, and works with your favorite blow dryer to make their hair appear fuller and shinier. Because its glaze-like tension increases brush tension, this will create more fullness in a client’s hair. 


Slay stringy hair with volumizing stylers

Once their hair is dry, there is still more you can do to create some life in your client’s hair. Our Platform Signature Pro Styler features titanium plates that solidify the heat evenly for quicker heat transfer, and the negative ions created will keep the frizz away. In supermodel terms, utilizing an even source of heat creates curls and waves to add vitality to someone’s hair, and the negative ions lock in moisture and keep their hair healthy and hydrated for full volume.

Start the process for your client with your styler by adding our signature  volumizing mousse to make your job easier. This unique formula adds maximum volume with zero stiffness that you are used to from the regular mousse products you are used to. With both lightweight and rich properties, this allows you to blowdry to achieve the type of volume that supermodels enjoy, and offer this volume to your favorite clients. 


Use the style itself to create volume

If you are looking for another way to increase volume, use the hairstyle itself that you create to add volume as you go. For instance, an updo style will work well to lift a client’s hair as you move against the grain to provide more fullness. Utilizing her hair’s natural texture the second day after washing, you can also add Root Lift Spray to give your client’s hair volume and control. With this specially formulated product, you can create fullness in your roots, or use the spray for overall volume. 

Another way to boost the look of fullness of your client’s hair is to use a common braiding technique. Braid the hair like you normally do, and affix bands to the ends. Once braids are secure, loosen them by pulling hair apart a bit to boost the volume.  If braids aren’t your client’s thing, pump up the volume in your hair by using gadgets. For instance, if you are trying to create a bun, use a donut to wrap the hair around for maximum fullness. 

Although you and your clients might not want to dress like the 1970s have come back to visit, adding volume and vitality to their hair is just what yesterday’s supermodels ordered. With a few stellar products and a few tricks of the trade, you can relive the glory days for your clients of long luxurious full-bodied hair and adding volume with ease. 

FHI Heat
FHI Heat



Also in Pro Journal

Salon Marketing Tips
Salon Marketing Tips

by FHI Heat October 11, 2021 4 min read

No matter how amazing your salon is, if you don’t market it effectively, you will not get customers in the door to enjoy all of your amenities. But at the end of a busy day with customers, sometimes marketing is the last thing on your mind. Do not despair, however. There are a few simple maneuvers you can make that will pay off with big dividends, leaving you with the clientele you are craving, but also with enough energy to enjoy them. 

Read More
Getting Nervous About Covid Again? Try This!
Getting Nervous About Covid Again? Try This!

by FHI Heat October 01, 2021 5 min read

Covid anxiety has been running rampant across the country, especially in a profession such as yours that works so closely with the public. Add to that the pressure and worry you have been under for the past 18 months of wading through the pandemic and figuring out the “new normal”, and it is (beyond) time for a brain reboot. With long days on your feet, working your hand and arm muscles so hard they sometimes develop carpal tunnel, the creative demands of fashioning the perfect cut and style, and dealing with clientele who are not always sugar and spice and everything nice, even the rigor of your normal workday requires a brain reboot! 
Read More
Work From Home
Work From Home

by FHI Heat September 27, 2021 4 min read

“Turn and face the strange: changes,” crooned David Bowie. Talk about changes. Little did Bowie know how strange the pandemic would end up being and the plethora of changes it would bring to the workforce. From forgotten commutes to Zoom calls to working in pajamas, a typical workday is anything but typical these days. One routine that has fallen by the wayside is the hair routine. Without in-person office meetings, many women have been lax with their hair. But 18 months into the pandemic, it's time for a little refresher. Although let’s face it, we all want easy when it comes to WFH hairstyles, you still need a professional, polished look for your Zoom meetings and beyond.
Read More